“..I was talking with a pretty switched-on guy over the weekend by name of Dave Moskovitz, who had some interesting thoughts on potential business models for online news.
Two-cent newsHe made the point that if the price was low, and people were only buying what they wanted, it could work, I think a figure of 2c per article was mentioned.
So if a newspaper costs you $1.50, the same amount spent online would get you 75 stories.
That’s probably a little more than you would read on any given day, unless you are a news fiend like me, of course.
If a website were to get 50,000 page impressions on an article, that would generate a cool $1000 for the news outlet.
Outrage! you say?
You can get free internet news from a lot of places!
And a good point that is, too, which is why I think this might only work if all the news outlets covering NZ were to start charging at once.
But there’s also a certain amount of brand-name recognition and trust involved.
If you trust an outlet and enjoy their content .. you won’t mind paying a couple of cents per article..”
go to source/story>>Would you pay for online news? | Stuff.co.nz
